Published: 27th Feb 2020
When it comes to modelling, animals have a lot in common with children. Both require special treatment, and both can be unpredictable. That said, there are plenty of modelling jobs for the right candidate, so if you think your pet* has got what it takes to be “top dog”, read on and make the extra push to promote your pet in the modelling world.
* Though more exotic pets are often required by modelling agencies, we’ll focus exclusively on dogs and cats.
If you told your friends that your pet has an agent, they’d be forgiven for breaking out in bursts of ridicule. But it can happen. Though your pet needs to have “the look” and to behave impeccably in front of cameras, you’ll have every chance of succeeding. Follow these guidelines and you never know.
While it may appear obvious, your pet will have to be comfortable in a modelling environment. This means your adorable pooch or friendly feline must enjoy being the star of the shoot. Pets that are put off by bright lights and a little bit of commotion tend to make poor models. Obedient pets are worth their weight in gold; cameramen and producers will love easily-trained animals, as well as those that respond well to requests. If your pet can’t sit still or perform a basic requirement of the shoot (such as rolling over or taking interest in a food / water bowl), it’s unlikely they’ll hit it off. If you think your pet can be taught to comply, spend time teaching basic commands. Also, is your pet “child-friendly”? Combine the two and the agency might have an instant superstar on their hands.
Don’t underestimate social media. If a celebrity (local or otherwise) can hog the limelight on Facebook and Instagram, think how many followers your loyal pet can acquire over a period of time. Most people love animals – in a couple of weeks, your pet could become a celebrity in their own right. Every bit of exposure helps. Modelling agencies love this kind of advertising; it shows you have confidence in your pet, and this will reflect in your application to the agency. Another good trick is to tag your pet with a nickname. Think something like “Ralph – the punk dog with a Mohican.” Does your pet have any characteristics that’ll make them stand out? Can it lick its nose? Does it stand on one leg after a simple command? Does it enjoy wearing wigs (no, really). Cuteness goes a long way, but quirky attributes get people taking.
Choose an agency which takes on animals. Send them a couple of photographs (or, better still, a short video link). Think about travel distances; some pets revel in long distance travel, others detest it. Put your pet first – after all, an unhappy pet is not good for its welfare, or for the modelling shoot.
Think outside the box. Your pet might be rejected for a TV advert. Don’t leave it there. What about magazines or pet food companies? Why not ask the agency to contact a company directly? The list goes on – don’t give up.
If you think your pet is ready for their first modelling assignment, or if you want to propel your pet from debutant to famous star, Models Direct can help. Please get in touch with us and we’ll take care of everything else (but please bring your own dog bowl).