Published: 22nd Jan 2025
Our wonderful model Shameem received a Models Direct call-up in the summer for a unique voice over shoot in Cardiff. Requiring a blend of effective acting and calm voice work, she was asked to portray a homeowner to convey the benefits of choosing Admiral Home Insurance.
Our Welsh superstar was delighted to be involved with this gem of a modelling job. Shameem looked perfectly “at home” as she was filmed for the insurance giant’s Gnome Watch advert, which featured a news presenter interviewing Shameem as Sarah, a “Local Gnomeowner”. She discovered that garden gnomes had organised their own neighbourhood watch, after a spate of “gnome napping” engulfed her area. The advert served to entice customers to choose Admiral to keep their homes safe and their gardens secure.
Admiral was set up in 1993 to specialise in car insurance, with 57 employees based in Cardiff. They launched their home insurance in 2012, and seven years later their home insurance customer base reached one million.
Check out the finished advert below:
Like many of our clients, Admiral have grown year-on-year from relatively humble beginnings. They are now a hugely respected company, being named in 2019 as the Best Big Company to Work For in the UK in The Sunday Times list. We think that supplying models to such esteemed firms helps them gain new customers and keeps at optimum levels of productivity and professionalism. We’ve been supplying models to companies old and new for nearly 35 years, and the demand for super-talented models keeps increasing.
Shameem joins the list of hundreds of models assisting brands gaining new exposure to customers throughout the UK. We don’t specialise in any type of company, having helped a wide range of clients in their marketing needs.
Shameem was in her element for the national campaign. Admiral Insurance was looking for a confident female model with the confidence to act as a member of the public, speaking clearly in front of a camera and to deliver her lines with assuredness. Shameem delivered with the expertise of a typical Models Direct model, and she was delighted with the process, from start to finish.
If this something you could excel at, then there’s only one logical step – join us, and become a Models Direct model, just like Shameem.
She said, “There was a fantastic, warm, friendly team; even a little dog to play with on set. Professional people making the job fun and easy – thank you Models Direct.”
As we approach our 35th year in business, we’re not letting up in our desire to remain the most trusted commercial modelling employment agency in the country. Clients put their faith in us to supply them with the ideal talented individuals, and our models know that by registering with us they stand the best chance to be put forward to the brands that ultimately choose models. That’s exactly why Shameem joined us in the first place.
