Pringles

Published: 27th Jun 2024

Our long-standing relationship with retail giants Morrisons continued when they recently picked Marcus and Ewelina for their latest promotion campaign.

Photo credit: Matt Crossick/PA Wire

The Northern supermarket chain reduced the price of snack favourites Pringles to a tasty 44% in late September, helping loyal customers stock-up on the savoury crisps in the lead-up to Christmas. Pringles are a cult favourite amongst snack munchers, with millions of fans taking their slogan “Once you pop, you can’t stop” literally. Their concept began in the 1950s, but it took a few more years to perfect the recipe, and they were first introduced in the late 1960s. Nowadays they are as familiar in supermarkets as any brand.

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Photo credit: Matt Crossick/PA Wire

However, even large brands need promotions, and those who sell top-selling brands always need top quality commercial models. The role of Marcus and Ewelina was to portray friendly Morrisons staff showing off a variety of Pringles flavours to tempt customers into a bargain. Not that there was much tempting to portray, as even the most cynical shopper could see this was a deal not to pass up. The photos certainly highlighted how much they enjoyed the assignment; we always love to read evaluations from our models, and especially when they pose with hard-earned cheques, which they receive within five working days from the end of their modelling jobs.

It’s equally as important to us to hear what the on-set crew thinks, and what our clients have to say. They continually come back to us as their first choice for models, and their loyalty reflects on what a sterling job our team does in our Norwich head office. We’re happy to report the following:

“Please pass on our thanks to both models – they were a pleasure to work with and helpful on the day. Congratulations to Ewelina for her first shoot! Really positive vibes from them both, and we will keep them in mind for future shoots, as well as letting the wider agency know.”

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Talk about making a good first impression!

Photo credit: Matt Crossick/PA Wire

Debutant Ewelina was eager to report that her pre-shoot nerves were unfounded as soon as she got down to business. She said, “I had my first shoot yesterday and I was nervous for no reason! It was a photoshoot for the Pringles campaign, and I was dressed as the store colleague. The shoot was super fun and exciting the whole way through. The team made me feel comfortable and the instructions for the photos were clear. I also want to mention that Charlie at Models Direct made the whole process easy and made me feel ready and at ease prior to my shoot. I cannot wait to continue this journey and see where it takes me. Thank you, Models Direct!”

Debut models should always be confident that they’re in the right hands – both with our team and working with a professional crew on set.

Marcus was also full of praise. He said, “Working with a major retailer and supermarket was fantastic, so thanks to all at Models Direct; I highly recommend professionals, newcomers, and part-timers to this agency as they cater to all. It’s such an inclusive and flexible agency – you won’t be disappointed.”

We’ll add these two gems to our hundreds of 5 star ratings, and continue to placing even more models in enviable modelling jobs throughout the year. It’s what we do best, as our clients and models agree.

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