Published: 27th Feb 2024
If registered models don’t know the answer to the question above, it’s probably time to log in to their account and upload current photos of themselves.
Why the urgency?
Modelling is extremely beneficial for a huge number of clients. Committed models are needed by brands in all sorts of advertising campaigns, including short films, photo shoots and in social media reels. For them to pick the best-matched model in accordance with their brief, clients need to see a model’s current looks before making that all-important decision.
When models don’t regularly update their portfolio photos, clients can’t be expected to accurately pick their desired model.
This is the main reason why all models need to keep track of when they update portfolios – including pet owners and parents / guardians of children and babies. Old photos portray wrong images, and this could backfire.
It’s easy for anyone to forget dates, facts and names. This is typical human behaviour, so we won’t berate any model for neglecting their portfolio for a few weeks. Life can be hectic, so you’d be forgiven for letting portfolio photos slip your mind now and again.
But it’s a model’s responsibility to keep portfolios stocked up with fresh images of current looks. Even if you think a new haircut isn’t that significant, who’s to say one of our thousands of clients aren’t searching for that exact look?
Models run the risk of being overlooked by not being organised. It’d be counterproductive to register with us and then doing little to increase chances of being picked by clients simply by letting portfolios go stale. Models must take every opportunity to make an impression – letting clients know you’re proactive with current photos is a quick and easy way to do just that.
Most brands prepare for effective campaigns well in advance, and this is often in the run-up to major events like Christmas, Easter and Valentine’s Day. Equally, different seasons dictate how consumers choose to buy products, so they’ll be looking for the best models a few weeks before winter and summer to grab customers’ attention. This is when models can display their versatility by uploading fresh photos.
Creating new photos doesn’t just apply to typical individual models.
If you’re part of a registered family, make sure to take every chance to take snaps when you’re all together. An impromptu photo session when the family is having a great time works wonders, so never pass up the chance of increasing your portfolio. Family modelling is as popular with our clients as ever, so show them just what you can do for them.
Speaking of popularity, disabled models continue to thrive. If you’ve bought a new wheelchair, show it off! Models love to experiment with trendy hairstyles, too, so make sure our clients know about it.
It’s a model’s responsibility to upload fresh photos. After all, it could be the difference between being selected or snubbed.
Any time is a good time to upload new photos to portfolios. If you haven’t done so recently, only you can rectify it.
We’ll look forward to recommending you to clients, and for them to see exactly what you can offer them in a range of exciting modelling assignments.
